Putting callers on hold is often inevitable. Despite our best efforts, sometimes callers stay on hold for minutes at a time. While it’s not an ideal situation, the ideal solution is a message on hold program that entertains and engages callers while they wait.

If you’ve already got message on hold for your business phones, you’re off to a good start.  If your callers have to hear the same two brief messages cycle over and over, however, they will likely lose patience, tune out your message, and possibly hang up.

We know playing a colorful, custom hold program will engage callers more effectively than a dry, boring one. But consider creating multiple creative messages to take full advantage of your callers’ time on hold.

This will serve two purposes:

  1. To keep callers calm and patient
  2. Promote multiple messages to customers and prospects

Premier Companies’ customer, Right Now Air, accomplishes both with this HOLD PLUS program: