At Premier Companies, we make updating your HOLD PLUS program easy! You can choose 4 to 6 statements from below and either use them AS IS or modify the statements to fit your needs. If you have a topic that is not covered in this script builder, we can use bullet points to write something custom.
Here are the steps to creating your script:
1. Choose 4 to 6 statements from the script builder
2. Modify the statements (if necessary)
3. Provide us with specific information to write custom statements (if necessary)
4. Complete the form below and press SUBMIT to request updated HOLD PLUS messages
Once we receive your information, give the scripting process generally 4 business days
Approved scripts are typically then produced within 4 business days
If you have any questions or if you need assistance, contact The Production Team at (800) 298-2222 Ext: 232
1. General
Statement 1.1 – True Ride
There are two ways to build a motorcycle; their way and the right way. At _____ Harley Davidson, the points of difference stand out right away. You’ll see saddlebags that do more than just keep a change of underwear dry. We don’t skimp on the tooled leather and detailing. Our proven belt final drive provides impressive performance with a clean look, and we pay extra attention to rider controls so that the handlebar doesn’t become cluttered and unsightly. Stop by ____ Harley Davidson and check out what makes a Harley so right today!
Statement 1.2 – Adventure
There aren’t many options left for the person seeking pure, unadulterated adventure. [Fx Harley engine] Luckily, the excitement-hungry can still climb on a Harley-Davidson and ride off into the sunset, finding the exhilaration they crave, and discovering new sights and experiences on the open road. Why not stop by ____ Harley Davidson today, and let us help you choose your next ride to adventure.
Statement 1.3 – Freedom
There’s nothing like the feeling of climbing atop a rumbling Harley-Davidson and temporarily leaving your responsibilities behind in the dust. At ____ Harley Davidson, you’ll find everything you need to set yourself free to hit the open road! When you’re off ridin’, you answer only to yourself. How you spend your time is up to you.
Statement 1.4 – Nothin’ Like A Harley
[fx=Harley engine] There’s nothing like a Harley. Wind in your hair, sun in your face, sounds of the open road… and the power of an authentic Harley engine ready to take you wherever you want to go. It’s the ultimate American freedom. Why not experience it today for yourself? With all models in stock and low interest rates available, there’s never been a better time to buy a Harley. Ask us about our wide range of finance options when we return to the line.
Statement 1.5 -H-D Experience
[fx=Harley engine] If you have one you know… Owning a Harley is just the beginning. It’s the doorway to a new world, a lifestyle you have to experience for yourself to enjoy it to the fullest. Don’t you think it’s time you discovered what the rest of us already know? Find out what a Harley is all about today at ________ Harley-Davidson.
Statement 1.6 – Your Dream Bike
You remember… when you were a kid, your bike was never fast enough, big enough, or loud enough. Because deep down, you really wanted a Harley. So what are you waiting for? The team at _______ Harley-Davidson is ready to build the perfect bike for you. And with low interest rates and every model in stock, there’s never been a better time to buy. Don’t wish your life away… Step into ____ Harley today, and let us turn your dream into a reality.
Statement 1.7 – Ladies
[fx=Harley engine-drive away] Ladies! Want to know why Harley-Davidson is perfect for you? Visit Harley-Davidson of _____ to choose a Sportster, Street, Softail, Touring, or the Livewire electric. And on your next trip, make HIM sit in the back. Stop in for a demo ride today!
Statement 1.8 – Feel so Good
Did you ever dream that freedom could feel so good? Rolling on the throttle, leaning into the sun, cruising down the road. You’re on the line right now thinking about the sights and sounds, the power and handling, the awesome mystique of owning a Harley-Davidson. The wind in your hair, 103 cubic inches, 6 speed tranys, screaming eagle… man, it doesn’t get any better! The open road is waiting for you. Hang up and get on down to ________ now!
Statement 1.9 – Upgrades and Trades
Ready for an upgrade? There’s never been a better time to trade in your bike. You’ve got the whole line of new 2021 models to choose from and used bike values are rising. Come take the 2021’s on a test ride, see which one you like best. Once you’ve got your 2021 picked out, we can evaluate your old bike and tell you how much it’s worth. Ask to speak to one of our sales professionals for all the details when we return to the line.
Statement 1.10 – Trade In
Did you know, we take just about anything in on trade? What’s the craziest thing you have to trade-in? Add to that our extremely competitive financing options and you can’t go wrong. As a direct lender for Harley-Davidson Finance AND local Credit Unions we have the financing you need to start riding today. We are your one stop shop to get you riding.
Statement 1.11 – PreOwned
If you have one you know… Owning a Harley is just the beginning. It’s the doorway to a new world, a lifestyle you have to experience for yourself to enjoy it to the fullest. At ______ Harley-Davidson, we have a great selection of pre owned units to get you started – baggers, softails, dynas and sportsters. We also offer financing! Don’t you think it’s time you discovered what the rest of us already know? Find out what a Harley is all about today at ______ Harley-Davidson.
Statement 1.12 – Fuel Efficient
Gas prices bumming you out? Harley-Davidson motorcycles can get up to 50 miles per gallon on average. Great fuel savings. And the miles of smiles are priceless! Additionally take advantage of our new Nitrogen air fills for your tires. Stretch your fuel economy even more with nitrogen air. Ask our friendly service writers how Nitrogen air can enhance your ride.
Statement 1.13 – MVP
Have you joined MVP? ______ Harley Davidson’s Motorcycle Value Program. This program is designed with our customers in mind. No more waiting to enjoy the rewards like other programs! MVP will save you money everyday! You’ll receive special discounts and “members only” offers and benefits. Start saving today and ask your ____ Harley Davidson representative when we return to take your call.
Statement 1.14 – Bronze Bar and Shield Dealer Award
[Fx party noise] Congratulations to ____ Harley Davidson for receiving the Bronze Bar and Shield Dealer Harley Davidson Circle of Excellence Award! This award is based on their motorcycle and related product sales performance, an evaluation of customer service and satisfaction, and various operational measures. Stop by _____ Harley Davidson today and see why we have so many loyal customers.
Statement 1.15 – New Customer Rewards Program
Are you a member of our Customer Rewards Program? Be sure to stop by ___ Harley-Davidson and we will fill you in on some of the exciting changes coming! Details about this and the NEW Program are posted throughout the dealership, and any of our award winning staff members will be glad to answer any questions you may have. Feel free to ask us any questions! Not enrolled in our Rewards Program? Just ask us how when we return.
Statement 1.16 – Rider’s Reward Program
Have you heard about the Rider’s Rewards Program? This program is our way to reward you for making _____ Harley Davidson your first choice in motorcycle dealers. The program is easy to use, offers great value, and is available at no cost to any retail customer. You will receive one point for every $1 spent at ____ Harley on parts, service, and general merchandise departments, even on sale items. Ask for more details and sign up today!
2. Genuine H-D Gear
Statement 2.1-hard candy custom
Color outside the lines with big, bold metal flake finishes! No apologies, just hard candy custom paint finish for your Street Bob or Seventy-Two! Freedom favors the bold! Harley Davidson is proud to announce Hard Candy Custom! It’s not only for your bike, we also tempt you with Hard Candy Custom parts and apparel that will satisfy any Harley “sweet tooth!” Stop by _____ Harley Davidson and see the new Hard Candy Custom paint, parts and apparel today!
Statement 2.2 – Fit Shop 1
Taylor your bike to fit you. Whatever your riding style or body type, ______ Harley Davidson can help adjust your Harley Davidson motorcycle for maximum comfort, control, style and confidence. Just stop by ____ Harley Davidson, and our trained experts will take you through a step-by-step process literally seating you on a bike and switching out components such as seat, handlebars, suspension and foot controls until they find the combination that fits you!
Statement 2.3 – Fit Shop 2
What are some signs that you may need to custom fit your Harley Davidson motorcycle? If you find that you’re on your toes and that your feet are not firmly planted at stops. This poses a safety risk and hampers your confidence. Discomfort in the lower back is also an indicator that your bike in not properly fit. It could be your seat, foot position, handlebar or a combination of the three. If you would like to be sure your Harley fits you like a glove, stop by _____ Harley Davidson and let our experts get you up and running comfortable.
Statement 2.4 – H-D Gear 1
Whoever said money can’t buy happiness [fx=Harley engine rev] obviously didn’t know where to shop. At ____ Harley-Davidson, we have the Harley you’re dreaming of. Every model. Every color. No waiting. It’s all right here in our showroom. And as if that weren’t enough, we also have a shop full of genuine Harley gear for your body and your bike. Come on in and check out our huge selection of clothing, gifts, collectibles and more. Or visit us online at ____.com.
Statement 2.5 – H-D Gear 2
Nervous about coming into our dealership? Don’t worry… We talked to your wife, and she said it’s ok. So stop by… Our friendly staff is here to serve all of your motorcycle needs. Whether you’re looking for that certain piece of gear or just browsing the latest models and accessories, our sales staff is standing by to help. While you’re here, check out our huge selection of genuine Harley-Davidson clothing, gifts, collectibles and more… And don’t forget, you can also shop online at ____.com.
Statement 2.6 – Clothing, gifts & more
The showroom at ____ Harley-Davidson is every Harley lover’s dream. Whether you’re looking for motorclothes, collectibles or other genuine Harley accessories, you’ll find it all right here at ____ Harley. Why not stop by today? Or check out our selection online at ____.com.
Statement 2.7 Winter Parts and Accessories
We offer a wide selection of parts and accessories for all the latest models. Check out your options for heated clothing and grips to keep you riding this winter. We also offer specials on Big Bore kits from December through February. Have your motor work completed before the riding season and enjoy the savings to boot. Contact us for more details.
Statement 2.8 Cold Season Gear
Keep your Harley in topnotch condition during the cold season with winterizing supplies, now available. Don’t forget the bike covers, battery tender, cleaning supplies, stabile… to name a few. Our parts department will gladly answer all your questions on winterizing tips.
Statement 2.9 MotorClothes department Fall
The mornings are getting more crisp, and soon the fall season will be in full swing. Stop by our MotorClothes department and check out our cold weather gear, including heated gear. Don’t let cold weather get you down; keep the riding season going as long as possible! Stop by ______ Harley-Davidson today!
Statement 2.10 Leather wear
Leave the leather driving behind. Stop by _____ Harley Davidson to try on genuine leather rider wear bound tough! Your bike is the perfect fit, be sure your motorclothes fit you like a Harley too. Stop by and shop the motorclothes department today!
Statement 2.11 Motorclothes Summer
It’s hot! And not just outside. The fashions in our MotorClothes Department are sizzling! We’re getting new collections in every few weeks, so there’s always something different to see. Come check out the new triple vent system leather jacket and other great gear that Harley released with the new models. Shop at (Your dealership here) and we’ll get you there lookin’ good!
Statement 2.12 – Harley accessories
Your Harley dream can go way beyond your bike and be lived by you wherever you are and whenever you wish. _______ Harley Davidson has a great selection of motor clothes, accessories and collectibles. Dress yourself up in Harley Davidson gear. Decorate your office, garage or den. Heck, even get something for the little ones or family pet to signify your love of Harley. Check _____.com for the latest offers in our motor clothes department. Or simply stop in and our great staff will help you find what you need.
Statement 2.13 – Pink Label Collection
On this road, no one rides alone. Show your support with the Harley-Davidson MotorClothes Pink Label collection – gear and apparel with a purpose. A portion of the proceeds from the sale of this collection will be donated to Breast Cancer Network of Strength, to support the Your Shoes 24/7 Breast Cancer Support Center. SHOW YOUR SUPPORT wear the pink label collection. NEVER ALONE.
Statement 2.14 Motor clothes general
You need more than just a bike to fully enjoy the Harley experience. Our motorclothes department has all the gear you need from leather jackets and footwear to helmets and of course t shirts. Check out the new line of Harley-Davidson eyewear proudly made with that first class quality you expect from a product with Harley’s name on it. Stop by and check the newest and latest genuine Harley motorclothes at ____ Harley Davidson today!
Statement 2.15 Free gift
What’s better than free? Nothing! Everyone loves a free gift, and ___ Harley Davidson has a free gift with your $__ purchase! From now until _____, you can get a free Harley Davidson _________ while supplies last and one per qualifying purchase. Stop by ____ Harley Davidson before they’re gone!
Statement 2.16 Gift Cards
Need a great gift idea? How about a _____ Harley-Davidson gift card? It makes a great gift any time for that hard to shop for person in your life! Come into our store or buy online at a time that is convenient for your hectic life _____.com.
3. Finance Options/Coverage
Statement 3.1 – Finance Options
Have you found the perfect Harley? Can’t wait to take it on the open road? Then what are you waiting for? [fx=Harley driving off] At ____ Harley-Davidson, we make your Harley dreams come true. With several payment options, we can customize your payments for up to 84 months to meet your individual needs. Our financing offers competitive interest rates that will beat most bank rates! Stop by and ride your Harley home today! [fx=Harley]
Statement 3.2 -Low Monthly Payment
Ever wonder how much it costs to put yourself in the saddle of a new Harley? You’d be surprised to know that prices start at only $6999 for a brand new HOG or just $99 per month with approved credit. And ____ Harley Davidson never sells above MSRP. Plus, we offer everything you’ll need to customize, accessorize and service your Harley. So hurry in today, and demo one of our many new or used Harley-Davidson motorcycles or visit our websites at ____.com to check out our selection.
Statement 3.3 – H-D Visa
When we return to the line, be sure to ask us about the Harley-Davidson chrome Visa card, where you earn money back in the form of a certificate called chrome cash. Check it out today!
Statement 3.4 – Coverage
Is your Harley protected? When we return to the line, be sure to ask us about our extended service plans. At ____ Harley-Davidson, we can offer you fender to fender coverage for up to six years beyond your factory warranty… even travel protection for unexpected emergencies on the road. Find out more in just a moment.
Statement 3.5 Riders Reward Card
Get your Riders Reward card today and start saving! This program is designed for our customers in mind. It’s free when you buy a new or pre-owned Harley Davidson motorcycle! Or you can also purchase a card for $29.95 – you’ll receive special discounts, rider rewards points for special purchases and special “members only” offers and benefits. Start saving today and ask your Harley representative when we return to take your call.
Statement 3.6 Walkaway
It’s natural to worry that unexpected events like illness or unemployment may one day make you wish you could just walk away from it all. Now you can, with WALKAWAY Protection. When you purchase a new or used motorcycle at _____ Harley-Davidson you receive 12 months of WALKAWAY coverage at no charge. ____ Harley-Davidson provides the freedom of knowing you could WALKAWAY from your financial obligations when you need it most.
Statement 3.7 Debt Protection Plan
If times get tough, could you ride it out? If you bought a new Harley, the Debt Protection Plan offers solid, low-cost protection that can help you through tough times. The fee for this valuable service is based on your total loan amount. Peace of mind in uncertain times. Just ask for our finance department for more details.
Statement 3.8 No!No!No!
“No, No, No!” is back! No down payment, No interest for 90 days, and No payments for 120 days! How can YOU say “No” to that? Ask for our finance specialist when we return!
Statement 3.9 Special Financing
Don’t just stare, take home the Harley of your dreams with special financing happening now at (YOUR DEALERSHIP HERE)! Save your cash for tacos and ride out with low financing and low monthly payments! Now there’s no excuse, visit the showroom here at (YOUR DEALERSHIP HERE) and ride out with your new Harley Davidson today!
4. SERVICE DEPARTMENT
Statement 4.1 – Service Hours
Have you hugged your Harley lately? If your bike is in need of some T-L-C, bring it to the Service Team here at ____ Harley-Davidson. From changing light bulbs to installing a 103 cubic inch stroker motor, we’ve got you covered. Our Service Department is open to serve you from (YOUR DAYS AND HOURS HERE). Let us schedule your appointment today.
Statement 4.2 – Service Team 1
When your Harley needs some lovin’, trust the Service Team here at ____ Harley-Davidson. Led by fearless leader and certified H-D Service Master, ____, our team speaks fluent Harley-Davidson and they’re dedicated to giving you and your bike 110%. Regardless of how minor or major the repair, ____ himself will personally ensure that your bike leaves in top form. After all, he’s a rider too, so he knows what that bike means to you. Schedule your service appointment when we come back to take your call.
Statement 4.3 – Service Team 2
That bike means the world to you. So when your Harley needs some lovin’, trust the Service Team here at _____ Harley-Davidson. Each one of our service experts is dedicated to serving your bike as if it were our own. Drop by on a Saturday, when all service is first come, first served. Just ride in, no appointment needed. And if your service takes less than 3 hours, we’ll do it that day. Just show up and let us take care of the rest.
Statement 4.4 – Parts 1
Does your Harley need some personal attention? Let our parts specialists make your bike shine! We have all the Screamin’ Eagle parts and other custom accessories you’re looking for. Stop by and check it out today at _____ Harley.
Statement 4.5 Parts 2 – Seasonal Cleaning
It’s time to dust of the seat and get your Harley ready for the (SEASON) riding season! How can you make your favorite Harley sparkle and shine? Stop by our Parts department where you can get all the cleaning products you need to make your bike look brand-new! (YOUR NAME HERE) Harley Davidson, your one stop shop for a genuine Harley Davidson experience!
Statement 4.6 -Customize Your Bike
[fx=Harley rev] Run into Jesse James at Bike Week this year? Finally ready to customize your bike the way you’ve always wanted? Visit _____ Harley-Davidson on _____. We’ve got everything you need to create the Harley you’ve been dreaming of. Besides, you don’t wanna embarrass your friends at the NEXT rally, do you? With a little help from _____, you’ll be ready to ride. [fx=bike drives off]
Statement 4.7 Monthly Special
There’s a lot of activity this month at Harley-Davidson of ______, and the service department is no exception! Be sure to ask about this month’s special when we return. As always, our service department specials are available to ensure your motorcycle is ready for the next rally. Don’t forget the service department is open (YOUR DAYS AND HOURS HERE!
Statement 4.8 Chrome Custom Design
Harley is all about attitude, and it’s time to give your Harley a new attitude! Our Chrome Custom Design center includes not only new, but pre-owned Harleys as well! With this customization you can actually visualize your dream bike. Setup an appointment with the Parts Department to get a one-on-one custom design strictly for your Harley.
Statement 4.9 Service Dept. General
Bigger, Better, Faster More! Our Service department will do the performance upgrades you know you’ve gotta have. And with our new Dyno, you’ll know who’s king of the asphalt. For all your service needs we offer free pickup and delivery within 30 miles! Be sure to ask for the Service Department when we return to the line in just a moment.
Statement 4.10 Parts Professionals
Thank you very much for your call, we will be with you as soon as possible. Riding season is here. Are you ready? Our parts professionals are ready and willing to help. From batteries, tires, to that new seat or windshield, are service team is here to get you ready for the open road.
Statement 4.11 Top of the line Service
Don’t waste valuable riding time, schedule your service TODAY. We have a top of the line service department to get you up and running. From performance work to state inspections , we can get you on the road and keep you there. From full blown custom builds to old school bikes, our service techs have skills to guarantee your bike is done right — the first time. Performance Upgrades, New Chrome and Electronics; we offer a custom fit program as well as full service detail washes. We work with all major insurance companies and can assist with estimates. Ask for the service department when we return; they will ensure your baby is cared for like it is their own.
Statement 4.12 New bike service
Have you recently bought a new Harley? If so, then don’t forget to schedule your first service with our professionals to make sure that new hog runs like a top for years to come. Remember, it’s not just an oil change, so ask for the service department today when we come back.
Statement 4.13 Authentic Service
Authorized is a big word. So is authentic. These words go together perfectly with the name Harley Davidson and are exactly what you find when you bring your motorcycle to ________ for service. Our technicians are authorized by the motor company and experts in the field of motorcycle service and repair. The parts they put on bikes are authentic, genuine Harley Davidson. Designed to do exactly what you want in creating the bike of your dreams. Whether you want basic service or complete customization. Call our service department and let us go to work for you.
Statement 4.14 Spring Service
Spring is here, ready to get that bike out of hibernation? Have your bike inspected for safety before you hit the open road! With a safety inspection from the professionals at _____ Harley-Davidson, you can make sure you are ready to ride! Ask for the service department today!
Statement 4.15 Stop N’ Drop Promo
We call it our Stop & Drop promo! We’ll drop your oil and change your filter without having to make an appointment, so ride in today. We also provide free tire installation with the purchase of a new tire – appointment is necessary for tires. Ask for the Service Dept. when we come back to take your call and he’ll be happy to help you.
Statement 4.16 Winter Storage Program
[Fx Harley engine] Have you heard about our Winter storage program? Let us take care of your bike during those cold winter months. Think you’ll miss your bike? No problem! You’ll still have daily access during normal business hours so you can ride on the nice days, and have no problem with unplowed county roads. When we return, ask us about our Winter Storage Program for only $__ per month!
Statement 4.17 Winter Bike Customizing
Thinking of customizing your bike, or building up your motor, winter is the perfect time to get it done! [Fx harley engine] Check with our service department for suggestions and a quote to get your Harley in perfect winter riding condition! Cold weather shouldn’t put a stop to riding; let our experts keep you on the road all year long.
Statement 4.18 Oil Change
Regular service will keep your Harley-Davidson motorcycle operating at peak performance. With more than 20 specific check points from front tire to tailpipe, no one knows how best to service your bike like we do! Trust _____ Harley Davidson, your authorized H-D Service Center to use factory approved methods and equipment.
Statement 4.19 Taylor fit our bike
Taylor your bike to fit you. Whatever your riding style or body type, ____ Harley Davidson can help adjust your Harley Davidson motorcycle for maximum comfort, control, style and confidence. Just stop by _____ Harley Davidson, and our trained experts will take you through a step-by-step process literally seating you on a bike and switching out components such as seat, handlebars, suspension and foot controls until they find the combination that fits you!
Statement 4.20 Wind shields
Keep the wind in your hair, and the bugs out of it! Wind is just another element at your mercy with a new genuine Harley Davidson windshield! Ask about a new Windshield perfect for your ride when we return or check them out online at (YOUR WEBSITE HERE)!
Statement 4.21 Accessories
Make your mark on the street and customize your ride with a little help from our parts department! From new seats to engine guards, stands, luggage racks, backrest pads and more, (YOUR DEALERSHIP HERE) has all the genuine Harley Davidson parts you need to customize your ride just the way you like it. Stop by (YOUR DEALERSHIP HERE) today for details!
5. RIDER’S ACADEMY/ Riding Courses
Statement 5.1 – Beginner’s Instruction
Are you an experienced rider? Or maybe a beginner looking for the best expert instruction? Well, look no further! _____ Harley-Davidson is the only dealers in the _____ Area, offering award-winning Rider’s Academy courses every month-for new and advanced riders. And if you buy your Harley from us, we’ll enroll you in the class for free! You definitely won’t find any other Harley dealers offering free rider’s instruction. And then again… you won’t have to! To learn more about this Harley program and others, visit our website for details at www. _____com.
Statement 5.2- New Rider Course 1
Just because you’re on hold doesn’t mean your dreams have to be. Learn to ride with the Rider’s Academy New Rider Course, a rider training course designed to teach you the basics of motorcycle operation in an atmosphere that’s pure Harley-Davidson. Combining the curriculum of the Motorcycle Safety Foundation with over 100 years of Harley-Davidson experience, the New Rider Course can put you on the path to two-wheeled adventure in just a few days-even if you’ve never ridden a motorcycle before. So ask us about registering for the New Rider Course today. And discover why life starts at the edge!
Statement 5.3 New Rider Course 2
It’s time to grab life by the bars! Great riders aren’t born, they’re made! Learn to ride with (Your dealership here) Rider’s Academy! The open road awaits. Our new rider’s course will give you all you need to get your license and start riding. Be sure to ask for details when we return.
Statement 5.4 -General Rider’s Academy Courses
Are you the proud owner of a new Harley? [fx Harley engine] Then be sure to sign up now for our Rider’s Academy new rider course! Maybe you’ve been riding for awhile and just want to take it to the next level… then you’ll be interested in our Skilled Rider Class! No matter what level of a rider you are or want to be, be sure to ask us about Riders Academy classes when we return to the line!
Statement 5.5 Women’s Garage Party
[Fx Kool and the Gang “Ladies Night” chorus] Hey ladies! It’s time to join us here at ____ Harley Davidsion for a night just for the ladies…Taught by the ladies, for the ladies! Join us on (YOUR EVENT DATE HERE) from (YOUR TIME HERE) for a fun and interactive evening all about motorcycling. Whether you are a novice or been riding for years, you will surely come away with something new.
6. HOLIDAYS / SEASONS
Statement 6.1 – Winter
[fx=winter wind] Old Man Winter got you down? Leave him out in the cold [fx=door shut, wind stops] and head on over to _____ Harley-Davidson, where the deals are hot and the Harleys are hotter! [fx=Harley engine] We’ve got every Harley model right here on our showroom floor, and the time to buy has never been better. Stop by for a test ride today! [fx=drive off]
Statement 6.2 – Fall/Spring
Some say the perfect weather calls for the perfect ride. And you’ll never find a ride as smooth, as powerful, or as free as a Harley. If you have one of your own, you know exactly what I mean. And if you don’t, then you owe it to yourself to visit the crew at _____ Harley-Davidson today for a test ride. Whether you’re looking for new or used, Softail or Sportster… they have the bike of your dreams. Find it today at _____ Harley.
Statement 6.3 -Spring
Spring has finally arrived, and ________ is always a buzz this time of year with riders new and old! This year offers great opportunities for the riding season. You’ll want to be sure to check out this season’s Bike Nights, and Riders Academy courses! There’s always continued excitement in our Parts and Motorclothes department, and as usual, you can trust our tech team to keep your favorite Harley in tip-top riding condition all season long! _____ Harley-Davidson… we ride!
Statement 6.4 – Summer
[fx=Hawaiian music] The sun is hot and the road is calling… [fx=rev] and there’s never been a better time to ride off into the sunset on your very own Harley. [fx=ride off] Don’t keep putting off that dream… Get down to _____ Harley-Davidson today, and let us help you find that perfect summer ride. With all models in stock and financing available, there’s never been a better time to buy a Harley.
Statement 6.5 – General Holiday
As you’re gearing up for that holiday weekend, remember… there’s no better way to celebrate than with a day off, a long road, and a Harley. [fx=Harley engine] Why not stop by _____ Harley-Davidson today to see what’s new on our showroom floor. We have every model in stock. So whether you’re looking for a brand new baby or a seasoned veteran, we have it all. Come in for a test ride today.
Statement 6.6 – Nov-Dec. Holidays
[fx=holiday rock] Happy Holidays, and thanks for calling _____ Harley-Davidson. Here at _____, you’ll find something to suit every Harley lover on your list… from clothes and gear to gifts and collectibles. And as always, our showroom floor is stocked with so many models and colors, even the man in the red suit can’t resist. Come to think of it, it’s no wonder he’s so jolly. [fx=Harley rides off, Santa:”ho ho ho”]
Statement 6.7 Holiday shopping 1
[Fx Christmas music] Do your holiday shopping at _____ Harley Davidson this year. We have a large motorclothes department with gifts for everyone on your list. From Grandma to the newest little addition in your family, ______ Harley-Davidson is Santa’s headquarters for the best holiday gifts! Stop by and start, and finish, your holiday shopping.
Statement 6.8 Holiday shopping 2
[Fx sleigh bells] Make it easy for friends and family to shop for you this holiday season with a little help from ______ Harley-Davidson. Right now, buy a new 2021 motorcycle and make no payments till after the holidays; for qualified buyers. That’s ZERO payments until after the boy in red has left for the season! Just ask for details when we return in a moment.
Statement 6.9 – 4th of July
[fx=patriotic music] Independence Day. It’s not just every 4th of July. It’s every time you put yourself on the seat of a Harley-Davidson. Made right here in the U S of A, each Harley is an expression of the ultimate American value… Freedom. Freedom of the open road, and freedom of the ultimate ride. Stop by _____ Harley-Davidson today and experience it for yourself. And from the entire Harley team, have a great July 4th! [fx=fireworks]
Statement 6.10 – Valentine’s Day
Harley enthusiasts everywhere are no strangers to love, after all… we love our Harley’s right? [fx cupid’s arrow/ female sigh] And what better way to declare your love than with Harley-Davidson motorclothes! And from February ___ through the ____, you can take advantage of our Valentine’s Day specials on Motorclothes apparel, jewelry, and additional in store specials including select clearance items. You’ll even save up to fifty percent off select motor parts and accessories, so you can really pamper your true love, your Harley! [fx Harley engine]
Statement 6.11 Tax Season
Try a little magic this month [fx poof!] turn your tax refund into a new Harley-Davidson Motorcycle. Just stop by and take a test ride today, and watch your refund magically transform into the bike of your dreams!
Statement 6.12 Holiday General Sales
Mark your calendars for December ___ th, from __ to __ p.m. and stop in for GREAT SALES IN PARTS & MOTORCLOTHES! Have a little to eat while we will help you shop for those special people on your list! We’ll also have free gift wrapping and you can have your picture taken with Santa and Ms. Chrome Drive! That’s December __th, right here at _____ Harley Davidson!
Statement 6.13 Black Friday
Beat the Crowds! Black Friday is November ___th, and ____ Harley Davidson will be open from __am to __pm! Stop by and see the incredible specials throughout the store! We have something for everyone on your “nice” AND “naughty” list! That’s November __th, from __ to __, see you then!
Statement 6.14 Cupid N Chrome
[Fx arrow sound] Love is in the air, and Cupid is not only setting up couples, but at ______ Harley Davidson, Cupid is putting together amazing deals for our Cupid N Chrome event! Come see us on Saturday, February __th to get something special for your honey for Valentine’s Day! We’re celebrating the season of love with our Cupid and Chrome specials as unique as that special person in your life! So stop by ______ Harley this February __th, and take advantage of our Cupid and Chrome specials!
Statement 6.15 Check your helmet month
April is Check your helmet Month. It is recommended that helmets be replaced at least every 3-5 years. Stop by _______ Motorclothes department for a proper helmet fitting. One of our friendly motorclothes associates will properly fit you and give you a mini Heads up on Helmets Seminar.
Statement 6.16 May: Women Riders Month
May has been declared “Women Riders Month” by Harley-Davidson Motor Company, making May 1st International Female Ride Day. More women than ever are discovering the thrill of riding. May is the official month where women all over are encouraged to “fulfill their dreams.” Ladies, stop in at _______ Harley-Davidson today to receive your complimentary copy of “We Ride”, the Harley-Davidson guide for Women.
Statement 6.17 Mother’s Day
Does mom already have enough candles and perfume? Get her something she really wants this Mother’s Day! [fx: engine rev] Stop by ____ Harley Davidson to find everything you need to make this Mother’s Day special. On _____, May __th all women’s items will be 15-25% off! We’ll be right back to take your call.
Statement 6.18 Father’s Day
Does dad already have enough striped ties and soap on a ropes? Get him something he really wants this Father’s Day! [fx: engine rev] Stop by ______ Harley Davidson to find everything you need to make this Father’s Day special. On ____, June __th all men’s items will be 15-20% off! We’ll be right back to take your call.
Statement 6.19 Happy New Year
[fx crowd countdown and cheer “Happy New Year!” -party noise] It’s the beginning of another year, and at _____ Harley Davidson, we look forward to another 12 months full of exciting events and wonderful memories that only happen here!
Statement 6.20 Seasons
[fx=holiday rock] Happy Holidays, and thanks for calling _____ Harley-Davidson. Here at _____, you’ll find something to suit every Harley lover on your list… from clothes and gear to gifts and collectibles. And as always, our showroom floor is stocked with so many models and colors, even the man in the red suit can’t resist. Come to think of it, it’s no wonder he’s so jolly. [fx=Harley rides off, Santa:”ho ho ho”]
7. EVENTS
Statement 7.1- Promo Event
Hey, ladies… Ever dreamed of having your OWN bike? Or maybe you’re just ready for a change from your current bike. Either way, you don’t want to miss Chicks Rule Saturday, here at _____ Harley-Davidson. Join us ______, ____, for a demo ride, store-wide discounts, and lunch on us! You may even score a free Chicks Rule t-shirt! Remember… helmet, long pants, boots and valid motorcycle driver’s license required to ride.
Statement 7.2 – Summer
What are you looking forward to most about summer…..BBQs, bikinis, ice-cold beers? Nah, you’re looking forward to all the parties _____ Harley Davidson is gonna be throwin’. We bring the best summer has to offer all to one great event. _____, we’ll be kicking the summer party season off with ______ food, live music, and all your friends all day! Come on out and join us! We’ll be right back to take your call.
Statement 7.3 – Open House Event
[fx=Harley engines] Sound like you’re missing out on something? Well, you’re not… at least not yet. Go ahead & mark your calendar for our Annual Open House, Saturday, _____, right here at _____ Harley-Davidson. We’ll have specials throughout the entire store on all merchandise, as well as live music, free food, bike games and great prizes. This is one Harley event you won’t soon forget! Come see all the latest Harley ware and trappings for your Hog. Don’t have a Hog? Make your dream come true and let the folks at _____ show you the best motorcycles in the world. That’s ____, ____. We’ll see you there!
Statement 7.4 – Chromecoming
You’re invited to Chromecoming, the Harley-Davidson Model Year 20__ Open House. Join us on _____, here at _____ to see all that’s new from Harley… new bikes, motorclothes, parts, accessories and more! Demo ride the bike of you dreams, take advantage of sale prices throughout the store, and enter for your chance to win a brand new 20__ Harley. We’ll see YOU at Chromecoming.
Statement 7.5 -One Day/Inventory Reduction Sale
At ______ Harley-Davidson, it’s never been a better time to get the Harley of your dreams, with our Inventory Reduction Sale for one day only! Come into ______ Harley on Saturday, ______ from ___ am to ___ pm for our zero dollar grap special! You’ll get to pick out and ride your favorite Bike home with zero down, no interest for up to sixty days, and no payments for up to ninety days! All 20___ models are reduced up to seven thousand dollars! All trades will be accepted, and you’ll get a chance to win a five hundred dollar gift card when you purchase a bike during this event! So stop by (YOUR DATE HERE), and ride your Harley home! [fx=Harley]
Statement 7.6 -General Event Sale
Sound like you are missing out on something? Well you’re not.. at least not yet. Go ahead and mark your calendar for our _____ sale! We’ll have a sale throughout the store on all general merchandise, parts and accessories… a great time to start your Christmas shopping for that special person! This is an event you won’t want to miss. Come see all the Harley ware and trappings for your hog. Don’t have a Hog? Then make your dreams come true and let the folks at _____’s show you the best motorcycles in the world. That’s ___(day) and ___(day) _____(date). We’ll see you there.
Statement 7.7 Heroes Night
Heroes Night is ______ __th from 6 pm to 9 p.m. Please join us in honoring all of our police officers, fire fighters, EMS and military personnel. There will be appetizers, drinks, sales and more just to say THANK YOU for all you do to protect us!
Statement 7.8 All Girl Garage Party
Hey ladies! Join us here at ______ Harley for our All Girl Garage Party on ____ __th from _ to __ p.m. If you have questions about learning to ride your own motorcycle, then this is a night for you. Learn about the bikes, customizing, safety, the riding classes, and have dinner on us! You can register when we return to the line, or on our website at www.____.com . Limited spaces available, so register today!
Statement 7.9 Halloween Blood Drive
Mark your calendars, because on this Halloween, we want your blood! That’s right, on _____, October __st, it’s time for the “We Want Your Blood” Halloween Blood Drive at _____ Harley-Davidson! The _______ Blood Center will be her, at ______ Harley from ___ to ___pm! So stop by and donate, this Halloween! [Fx Dracula laugh] Don’t make us come and get you!
Statement 7.10 Leather and lace costume ball
Get ready, it’s time for the return of the Leather and Lace Costume Ball! Be sure to join us ______, _______ __st from __pm to ____ for the event of the season, featuring music by “____!” We’ll also have food, libations, and ghoulish events that will have you talking the rest of the year! [Fx evil laugh] So don’t’ miss it! That’s ______, _______ ___st from __pm to ___, right here at _______ Harley-Davidson!
Statement 7.11 Tent Sale
Be sure to mark your calendar for our gigantic tent sale Saturday, ____ ___th with the lowest prices of the year! Come early for the best selections. Motor Clothes will have discounts as high as 70% off and shoes as low as $39.99! Save on leather, shoes, collectibles and much, much more! Up to 50% off selected parts and accessories! Gates open at ___ am for MVP members.
Statement 7.12 Total Motorcycle Sale
What’s your favorite Harley-Davidson motorcycle? Whatever you answer, you’ll find it on sale now at ______ Harley-Davidson during our TOTAL MOTORCYCLE SALE. Every in-stock Harley is sale-priced below MSRP. Find the best deals here. Find the best deals now. We will not be undersold.
Statement 7.13 Stimulus- Fed Tax Deduction
We’ve got your stimulus! Act now to receive a Federal Tax Deduction on New Motorcycles! Just ask for more details when we return to take your call, or stop by our showroom today!
Statement 7.14 Free Grill promotion
Get Flames – Get Fire! Receive Free the Harley-Davidson Custom Grill Set when you make a qualifying purchase of $300 or more, that’s a $75 value! Compliments of _______ Harley-Davidson. Exclusions apply – see store for full details.
Statement 7.15 May: Women Riders Month
May has been declared “Women Riders Month” by Harley-Davidson Motor Company, making May 1st International Female Ride Day. More women than ever are discovering the thrill of riding. May is the official month where women all over are encouraged to “fulfill their dreams.” Don’t miss a month full of “girls only” events and promotions right here at _____ Harley-Davidson! Or you can log onto ______.com today!
Statement 7.16 Men’s HOLIDAY shopping night
Hey guys! Looking for the perfect “Guys getaway” from the hustle and bustle of the holidays? Then jump on your Harley and head on over to _____ Harley-Davidson for our Men’s Only Shopping Night! Leave the in-laws at home, and join us ____, ____th at __ pm for a laid-back night of holiday shopping; Harley style! Drinks and beverages will be provided, so don’t miss out! See you here _____ __th at __pm.
Statement 7.17 Customer Appreciation Days
Mark your calendars, and join us at ____ Harley Davidson for Customer Appreciation Days! On ___th and ___th, customers can enjoy chili, door prizes and demo rides of the new 2021 Harley Davidson bikes! You won’t want to miss this fun filled event, so come on down to ____ Harley!
Statement 7.18 Customer Appreciation Day
[Fx party noise] What are we celebrating? You! Our valued customer! Join us ___day, ____ __th from ___ to __pm for Customer Appreciation Day! In appreciation to our valued customers and family members, share the day with us. We will have lunch at noon just for you. MVP Members, you get a point just for stopping in!
Statement 7.19 Pumpkin Decorating Contest
[Fx Halloween music] Join ____ Harley Davidson as we decorate with carved pumpkins by you, our loyal customers! On ___day, October ___th from __ to __, and ___day, October __th from __ to__ pm, you can bring in your pumpkin and carving tools to carve, paint or decorate with Harley Davidson items! The top 3 pumpkins decorated at ___ Harley Davidson will win ____ Gift Cards! Winners will be announced ___day, October __th at __pm. Don’t miss out!
Statement 7.20 Black and Orange T-Shirt Shopping event
____ Harley Davidson will be closed on Thanksgiving Day to spend with our Harleys (clears throat) I mean, Family. Then, get ready to start the shopping season when we open the next day for our Black and Orange T-Shirt Shopping event! On November __th and __th, be one of the first 50 shoppers and you will receive a FREE t-shirt. It’s easy, start your day by shopping with us, bring your receipt to the front desk and if you are one of the first 50, you will get a t-shirt! Receipts must be from purchases made the day of the event, ONE t-shirt per household.
Statement 7.21 No Shave November Beard and Mustache Contest
[Fx hair trimmer buzzing noise] Put away those hair trimmers! At least, for the month of November, that is. ___ Harley Davidson invites you to our No Shave November Beard and Mustache Contest! Stop by ____ Harley Davidson with your full beard and/or mustache on __day, November __th! There will be 4 Categories: Mustache, Full beard, Partial Beard and Most insane facial hair! We will have prizes for each division, come on out and enjoy a little fun with us!
Statement 7.22 Ride For Autism
On (DATE), ____ Harley Davidson will be hosting the ___ annual Ride for Autism starting at (time). After kickstands up the ride will end at their always fun event. This party will have food, entertainment, and raffles. 100% of the proceeds go directly to families touched by Autism. The funds we raise go to enriching autistic children’s lives, providing families discounted seminars, free evaluations and therapy, and helping individuals affected by the autism spectrum. Our events are making a difference in people’s lives! We can all make a difference!! Register online at rideforautism.org today.
8. Rentals
Statement 8.1 Rental 1 Fall
Have a summer fling this fall. Our Harley-Davidson Authorized rentals make for the perfect adventure. With rental rates as low as $75 per day, it’s affordable too! Don’t worry, your bike will never know. Ask for our Rentals Department when we return to the line to reserve your Harley today!
Statement 8.2 Rental 2 Winter
Trying to figure out what to do with the relatives that came down to soak up the sunshine this winter? Take ’em riding! Hook ’em up with a Harley rental from _____ Harley. We have a great selection of Harleys to choose from. Get all the details from our Authorized Rental Department when we return to the line. It’ll be a vacation they’ll never forget!
Statement 8.3 Rental 3
Hook up your family and friends with a Harley rental. Our Harley rental department is perfect to help you plan that perfect adventure. It’s simple, just stop by and choose from our great selection of Harleys. You can also purchase gift certificates for motorcycle rentals. Thanks for calling ________ Harley-Davidson.
Statement 8.4 Rentals 4
Thinking of that dream vacation? Then let _______ Rentals help. We offer several rental packages, including guided tours and one way rentals when you reserve with us. One way rentals allows you the chance to ride to your dream destination and fly home! It’s that simple. Or rent your favorite bike as a way to try it before you buy! Simple select the Harley you’ve been dreaming of, ride it, and then talk with one of our sales professionals to make your dream come true! Ask for _______ today, and stop dreaming!
Statement 8.5 Rentals 5
Test out the newest Harleys with our Rental program. We are an authorized Harley-Davidson dealer for the fly and ride rental program. Go to our fast track reservations on our website, www._____.com It’s easy to book your adventure.
9. LOCATION-SPECIFIC/WEBSITE AND SOCIAL MEDIA
Statement 9.1 – Location/Hours 1
[fx=Harley engine] Welcome to _____ Harley-Davidson. Whether you’re looking for the comfort of a Softail or the sleek, new style of a Sportster, you’ll find the Harley of your dreams right here at _____ Harley. You’ll find us conveniently located at _____, just off Interstate _____. Ready for a demo ride? Our experts are here to serve you from (YOUR DAYS AND TIMES HERE). And on Sunday? [fx=rev] We’re gone ridin’. [fx=drive off]
Statement 9.2 – Location/Hours 2
Female- Thanks for calling _____ Harley-Davidson. Lookin for love at first sight? [fx=Harley rev] You’ll find the bike of your dreams right here at _____. (address) We’re located just off of I-___ in ___.
Male- So when you’re ready for a test ride, come on in… Our staff of riders is here to give you great, hassle-free service (YOUR DAYS AND TIMES HERE).
Female- That’s right… no pushy salespeople. Just hot deals on the Harley you’ve always wanted. Stop by today… and leave in style. [fx=bike drives off]
Statement 9.3 Website 1
Visit _____Harley anytime! Go to our website, ______.com to browse our inventory of bikes, shop our MotorClothes department, request a service appointment or find out about local rides and events. Stay connected by “liking” us on Facebook to get the latest updates.
Statement 9.4 -Website 2
There’s always something exciting happening at _____ Harley-Davidson! For a calendar of sales, shows and other events, check out the event calendar on our web site, _____.com. Or simply ask us for details on our upcoming events when we return to the line.
Statement 9.5 Website 3
Thanks for staying on the line. We are open 24 hours a day on our website ______.com. You can schedule service, get loan approvals, order parts, accessories and Motor clothes and browse our inventory of bikes online 24 hours a day. Our event calendar will keep you up to date with great rides and events. Just check out _______.com!
Statement 9.6 General 1
Thank you for calling Harley-Davidson of ________, (YOUR STATE/AREA HERE)’s largest dealer. Your call is very important to us. It’s our goal to keep your Harley on the road so you can enjoy the ride. Harley-Davidson of ______ is the full-service dealership you can trust.
Statement 9.7 General 2
Please allow our staff just a few moments for the best possible customer service. Calling from out of our area? We can ship any of our certified pre-owned motorcycles to anywhere in the world! If you are looking for a brand new Harley, we can help you make travel arrangements to our dealership so you can ride your new bike home. Please let us know how we can best serve you when we return in a moment.
Statement 9.8 Facebook
Join the conversation online. Visit our Facebook page where you can browse our Pre-Owned Inventory, get the latest details on what’s going on at _____ Harley and other local events, check out our photo albums and more! We’d love to hear from you so feel free to post questions, comments and pictures.
Statement 9.9 Social Media
Let’s get social! “Like” us on Facebook, follow us on Twitter, and check us out on Instagram and YouTube. Stay in the loop of all of the fun we’re having at ____ Harley Davidson. Get event details, check out our photo albums and videos and see what we’re doing in our community! We’d love to hear from you so feel free to post questions, comments and pictures
10. NEW 2021 HARLEYS
Statement 10.1 General 1
With power comes freedom, with freedom comes anything. _______ Harley Davidson is proud to bring you the 2021 lineup. Stop by and discover a new kind of freedom with thousands of test ride opportunities at ______ Harley Davidson today.
Statement 10.2 General 2
The new 2021 line-up is at (Your dealership here)! Stop by and try on the dark custom blacked-out finish with a pure, liquid-cooled Harley Davidson muscle and dark custom attitude built to conquer the urban world. You can also check it out online at (YOUR WEBSITE HERE).
Statement 10.3 General 3
In the saddle, you breathe deeper, smile bigger, and your heart beats louder. Responsibilities blow off your back. A ride on a Harley-Davidson motorcycle can make any weekend epic. It can turn a daily commute into an adrenaline-fest. A Harley-Davidson blows things wide open. Pure freedom. As big and real as it gets.
Statement 10.4 – General 2021 with calendar promotion
We are looking forward to good times in 2021! It’s your time to ride and we have the biggest selection of new and used bikes to choose from! Stop by the dealership today and check out the bikes on the showroom floor or view them online at ______.com. If you’re looking for something to do or somewhere to ride in 2021, look no further because we have numerous events planned for the year, just look at our event calendar on our webpage while you’re there!
Statement 10.5 Milwaukee-Eight Engine
[Fx bass sounding heart beat] It’s heart beats stronger than ever. So will yours. Introducing the all new Milwaukee-eight 114 engine, with loads of torque, a more powerful, more responsive ride. It’s engineered to give you more performance for something completely new. Stop by and test ride an all new 2021 Touring bike today
Statement 10.6 Touring 1
Dare to find what’s beyond the horizon. The new 2021 touring models are the most mile devouring bikes yet. Equipped with more power and control so you can go farther in comfort. Times have never been better for those with an appetite for adventure. With the pulse quickening torque of the Milwaukee eight engine at the heart, it’s a ride engineered to make you feel alive. A refined suspension system for more comfort, control, and confidence in your handling. The front and rear brakes are electronically linked to provide exactly the right amount of brake to each tire, no matter the road condition. Come check out the 2021 Touring at _________ Harley today.
Statement 10.7 Touring 2
It’s a powerful feeling when nothing is out of your reach. The limits of everyday living disappear in the rearview mirror of a new Touring motorcycle. Discover a ride unlike anything you’ve ever felt before. There are no constraints on where you take it from there. Find yours at (YOUR DEALERSHIP HERE) today!
Statement 10.8 2021 Street Glide
There’s a wide-open world out there. Experience it all with up to 114 cubic inches of horizon-chasing power. This is where highway meets the street. The 2020 Street Glide is the original stripped-down hot rod bagger. The batwing fairing has an iconic shape, with a sleek, progressive style that produces smooth air flow and reduced head buffeting. The look is backed up by the refined power of a Milwaukee-Eight® 107 engine and high-performance suspension for an unmatched ride. Check out your new 2020 Street Glide today at ___________ Harley-Davidson.
Statement 10.9 2021 New Softail Models
[Fx Harley engine] It’s the next custom revolution. Harley-Davidson is unleashing 10 new Softail models for 2021. Built to unleash more kinds of riders. Each Softail® model has its own attitude and style, ranging from the blacked-out nostalgia of the Heritage Classic to the futuristic edge of the all-new FXDR™ 114. Find the one that fits your style.
Statement 10.10 2021 Fat Boy
The original fat custom icon that changed it all has done it again. The all new 2021 Fat Boy. Now lighter than the previous generation Fat Boy, and slinging torque from a Milwaukee-Eight® 107 or 114. You’ll feel the difference the instant you crack the throttle. The icon is reborn. Ride the 2021 Fat boy today at _______ Harley-Davidson.
Statement 10.11 ALL-NEW FXDR 114
A thoroughly modern, genre-defying performance machine. Built to move you like no other Harley-Davidson® motorcycle has before. The all-new FXDR™ 114 is a feast for the eyes with performance and attitude that’s off the leash. Fast on the straights. Agile in the corners. It’ll blow away your senses. And when blending is not an option, you can build your FXDR 114 unlike any other on the road. Harley-Davidson customization provides endless possibilities. Find the bike of your dreams today at __________Harley-Davidson.
Statement 10.12 Heritage Classic
The Heritage Classic motorcycle used to be a homage to ‘50s chrome nostalgia. Take a look at the new one, and you’ll see it’s anything but that. From the shady side of the family tree, the Heritage features dark styling and modern touches, like lockable and sealed saddlebags, new Softail frame, your choice of a 107 or 114 Milwaukee Eight big twin engine, and signature LED forward lighting. Check out the Heritage Classic today at ______ Harley-Davidson.
Statement 10.13 Ultra Limited Low
If you want the full-on Harley-Davidson Ultra Touring experience in a lower form, throw a leg over the Ultra Limited Low. No other full-dress Grand American touring machine puts you closer to the pavement. You don’t have to be big in stature to ride a machine that is big on features, and every feature of this motorcycle was built to inspire confidence and easy handling. Test ride the new 2021 Ultra Limited Low at ____ Harley Davidson today!
Statement 10.14 Livewire – Electric
Coming soon to ____ Harley Davidson, the loudest sound you’ll hear…will be your heart racing. Livewire, is the new electric bike you’ve been waiting for. 0-60 in 3 seconds. 140 mile range. And easy and quick charging. Ask for Sales to find out how you can be one of the first to own one. The future is coming. The future is coming to ____ Harley Davidson.