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	<title>Premier Companies</title>
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	<link>http://premiercompanies.com</link>
	<description>Just another Social Media Traction Hub Sites site</description>
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		<title>3 Tips for Better Twitter Marketing</title>
		<link>http://premiercompanies.com/2012/02/06/3-tips-for-better-twitter-marketing/</link>
		<comments>http://premiercompanies.com/2012/02/06/3-tips-for-better-twitter-marketing/#comments</comments>
		<pubDate>Mon, 06 Feb 2012 07:31:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[new media theory]]></category>
		<category><![CDATA[Social Media Traction]]></category>

		<guid isPermaLink="false">http://premiercompanies.socialmediamark.com/?p=992</guid>
		<description><![CDATA[Are you looking for fresh ideas to improve your Twitter marketing?  Here are 3 tips to help make Twitter more effective in marketing. #1: Share valuable content in your own voice Do your best to craft your content tweets, @replies and promotional tweets all with a seamless style that matches your personality and/or brand. Ideally, you [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-medium wp-image-993" style="margin: 5px;" title="Twitter Bird" src="http://premiercompanies.com/files/2011/12/twitter-bird-2-300x300.png" alt="" width="210" height="210" />Are you looking for fresh ideas to improve your <a href="http://twitter.com/PremierCo#" target="_blank">Twitter </a>marketing?  Here are 3 tips to help make Twitter more effective in marketing.<span id="more-992"></span></p>
<h3>#1: Share valuable content in your own voice</h3>
<p>Do your best to <strong>craft your content tweets, @replies and promotional tweets all with a seamless style that matches your personality and/or brand</strong>.</p>
<p>Ideally, you want people to read your tweets and feel naturally compelled to click on your links and retweet you.</p>
<p>You just want to <strong>add value and have no agenda</strong> or attachment to “making the sale,” yet you’re strategic and mindful about how you tweet. Then you’ll see a marked improvement in your retweet and click-through rates.</p>
<h3>#2: Use keywords in your tweets</h3>
<p>Keywords have been and continue to be a relevant and driving force for web content (whether we’re talking about a website, blog post, Facebook update or a tweet). Keywords are the backbone of content.</p>
<p>So I’d have to say hands-down, the best Twitter marketing tip for business is to <strong>make a list of keywords that best describe your business and industry. Use these words as you compose your 140-character posts</strong>.</p>
<p>Think quality over quantity. Make every character and tweet count!</p>
<h3>#3: Use search features to discover what your clients want</h3>
<p>Use the search feature in a Twitter tool like <a href="http://hootsuite.com/" target="_blank">HootSuite</a> to <strong>watch for conversations about a problem your business can solve</strong>. It will give you insight into what is on your prospects’ minds and provide an open door for you to help them.</p>
<p>Try providing a link to a great article or video that answers their question. This one action could lead to an ongoing dialogue that in turn may lead to a customer relationship later.</p>
<p>What is your favorite Twitter marketing tip?</p>
]]></content:encoded>
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		</item>
		<item>
		<title>3 Ways to Improve Your Tweets</title>
		<link>http://premiercompanies.com/2012/02/06/3-ways-to-improve-your-tweets/</link>
		<comments>http://premiercompanies.com/2012/02/06/3-ways-to-improve-your-tweets/#comments</comments>
		<pubDate>Mon, 06 Feb 2012 06:14:12 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[new media theory]]></category>
		<category><![CDATA[Social Media Traction]]></category>

		<guid isPermaLink="false">http://premiercompanies.socialmediamark.com/?p=1031</guid>
		<description><![CDATA[Are you looking for fresh ideas to improve your Twitter marketing?  Here are 3 tips to help make Twitter more effective in marketing. #1: Share valuable content in your own voice Do your best to craft your content tweets, @replies and promotional tweets all with a seamless style that matches your personality and/or brand. Ideally, you [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-thumbnail wp-image-1032" style="margin: 5px;" title="twitter-bird-2" src="http://premiercompanies.com/files/2012/01/twitter-bird-2-150x150.png" alt="" width="150" height="150" />Are you looking for fresh ideas to improve your <a href="http://twitter.com/premierco" target="_blank">Twitter </a>marketing?  Here are 3 tips to help make Twitter more effective in marketing.<span id="more-1031"></span></p>
<h3>#1: Share valuable content in your own voice</h3>
<p>Do your best to <strong>craft your content tweets, @replies and promotional tweets all with a seamless style that matches your personality and/or brand</strong>.</p>
<p>Ideally, you want people to read your tweets and feel naturally compelled to click on your links and retweet you.</p>
<p>You just want to <strong>add value and have no agenda</strong> or attachment to “making the sale,” yet you’re strategic and mindful about how you tweet. Then you’ll see a marked improvement in your retweet and click-through rates.</p>
<h3>#2: Use keywords in your tweets</h3>
<p>Keywords have been and continue to be a relevant and driving force for web content (whether we’re talking about a website, blog post, Facebook update or a tweet). Keywords are the backbone of content.</p>
<p>So I’d have to say hands-down, the best Twitter marketing tip for business is to <strong>make a list of keywords that best describe your business and industry. Use these words as you compose your 140-character posts</strong>.</p>
<p>Think quality over quantity. Make every character and tweet count!</p>
<h3>#3: Use search features to discover what your clients want</h3>
<p>Use the search feature in a Twitter tool like <a href="http://hootsuite.com/" target="_blank">HootSuite</a> to <strong>watch for conversations about a problem your business can solve</strong>. It will give you insight into what is on your prospects’ minds and provide an open door for you to help them.</p>
<p>Try providing a link to a great article or video that answers their question. This one action could lead to an ongoing dialogue that in turn may lead to a customer relationship later.</p>
<p>What is your favorite Twitter tip?</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>4 Unique Areas to Use Specialty Voices</title>
		<link>http://premiercompanies.com/2012/01/30/4-unique-areas-to-use-specialty-voices/</link>
		<comments>http://premiercompanies.com/2012/01/30/4-unique-areas-to-use-specialty-voices/#comments</comments>
		<pubDate>Mon, 30 Jan 2012 07:53:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://premiercompanies.socialmediamark.com/?p=1029</guid>
		<description><![CDATA[&#160; Cartoon Character Voices Are you looking for a Unique original cartoon character voices for pilots, cartoon shorts, and animated series?  If you require custom cartoon voices we can deliver. Animation Character Voices We can create a script and the animated character voices perfect for children’s animated episodes, to webisodes and feature films. Live Animatronics [...]]]></description>
			<content:encoded><![CDATA[<p>&nbsp;</p>
<p><strong><img class="alignright  wp-image-1030" style="margin: 5px;" title="3d cartoon character" src="http://premiercompanies.com/files/2012/01/3d-cartoon-character-150x150.jpg" alt="" width="120" height="120" />Cartoon Character Voices</strong></p>
<p>Are you looking for a Unique original cartoon character voices for <span id="more-1029"></span>pilots, cartoon shorts, and animated series?  If you require custom cartoon voices we can deliver.</p>
<p><strong>Animation Character Voices</strong></p>
<p>We can create a script and the animated character voices perfect for children’s animated episodes, to webisodes and feature films.</p>
<p><strong>Live Animatronics and Show Character Voices</strong></p>
<p>Children’s books, animatronics shows, live stage characters and mascots, we can create and deliver live character voice content for your project or product.</p>
<p><strong>Voice Overs, Narrations and Station Imaging</strong></p>
<p>Voice Overs and Narrations for radio spots, television commercials, telephone messaging, documentary, education, training, infomercials, award shows, etc.</p>
<p>How can we help you meet your voicing needs?</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Refer a Friend, Claim Your Reward</title>
		<link>http://premiercompanies.com/2012/01/25/refer-a-friend-claim-your-reward/</link>
		<comments>http://premiercompanies.com/2012/01/25/refer-a-friend-claim-your-reward/#comments</comments>
		<pubDate>Wed, 25 Jan 2012 07:48:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Our Customers]]></category>

		<guid isPermaLink="false">http://premiercompanies.socialmediamark.com/?p=1024</guid>
		<description><![CDATA[If you are a current customer and know someone who could benefit from our HOLD PLUS service, please provide their name and number.  If they become a customer, we will provide you a $20 check for the referral.  Just our way of saying “Thank You” for trusting us!  Think of all of your current customers, [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-thumbnail wp-image-1025" style="margin: 5px;" title="we-love-referrals" src="http://premiercompanies.com/files/2012/01/we-love-referrals-150x150.jpg" alt="" width="150" height="150" />If you are a current customer and know someone who could benefit from<span id="more-1024"></span> our HOLD PLUS service, please provide their name and number.  If they become a customer, we will provide you a $20 check for the referral.  Just our way of saying “Thank You” for trusting us!  Think of all of your current customers, vendors, your other businesses, and relatives you could refer.  That is a lot of 20’s!!!</p>
<p>Give us a call at 1-800-298-2222</p>
]]></content:encoded>
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		<title>3 Creative Uses for Audio Marketing</title>
		<link>http://premiercompanies.com/2012/01/09/3-creative-uses-for-audio-marketing/</link>
		<comments>http://premiercompanies.com/2012/01/09/3-creative-uses-for-audio-marketing/#comments</comments>
		<pubDate>Mon, 09 Jan 2012 07:30:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[creative voice mail]]></category>
		<category><![CDATA[in-store messages]]></category>
		<category><![CDATA[on hold marketing]]></category>
		<category><![CDATA[radio jingles]]></category>
		<category><![CDATA[specialty voices]]></category>
		<category><![CDATA[web sites that talk]]></category>

		<guid isPermaLink="false">http://premiercompanies.socialmediamark.com/?p=977</guid>
		<description><![CDATA[HOLD PLUS message on hold marketing is a great way to reach a captive audience, but audio marketing has been used by Premier clients in other ways.  Expanding marketing efforts by using audio is an effective way to reach your target audience. 1. Overhead Announcements These type of messages can be an audio marketing key [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://learnmore.holdplus.com" target="_blank"><img class="alignright size-thumbnail wp-image-1027" style="margin: 5px;" title="sharing-audio-on-facebook" src="http://premiercompanies.com/files/2012/01/sharing-audio-on-facebook-150x150.jpg" alt="" width="150" height="150" />HOLD PLUS</a> message on hold marketing is a great way to reach a captive audience, but audio marketing has been used by Premier clients in other ways.  Expanding marketing efforts by using audio is an effective way<span id="more-977"></span> to reach your target audience.</p>
<p><strong>1. Overhead Announcements</strong><br />
These type of messages can be an audio marketing key and are a natural extension of <a href="http://en.wikipedia.org/wiki/Music_on_hold" target="_blank">on hold messages</a>, as customers who are in your facility are as captive an audience as callers waiting on hold.  Announcements serve as a way to inform employees and customers.</p>
<p><strong>2. Background Music</strong><br />
Background music, also called overhead music, can play music for your customers without worrying about radio advertisements for your competitors or copyright infringement.  Providing your customers with music makes them more comfortable and likely to spend more time in your store.</p>
<p><strong>3. Website Audio</strong><br />
Website building resources can be great, but they can also make every website look the same.  A great way to stand out from the crowd is incorporating <a href="http://verbalsites.holdplus.com/" target="_blank">audio into your website</a>, using a distinct, professional voice.  Merely adding an announcement on the homepage alone, the site becomes &#8220;different&#8221; and things that are &#8220;different&#8217; tend to stand out and be memorable.</p>
<p>What other creative ways could you use audio in your business?</p>
]]></content:encoded>
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		<title>Featured Customer of the Month &#8211; Brothers&#8217; Pizza</title>
		<link>http://premiercompanies.com/2012/01/02/featured-customer-of-the-month-brothers-pizza/</link>
		<comments>http://premiercompanies.com/2012/01/02/featured-customer-of-the-month-brothers-pizza/#comments</comments>
		<pubDate>Mon, 02 Jan 2012 07:46:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[on hold marketing]]></category>
		<category><![CDATA[Our Customers]]></category>

		<guid isPermaLink="false">http://premiercompanies.socialmediamark.com/?p=980</guid>
		<description><![CDATA[Premier Companies is proud to provide HOLD PLUS service to Brothers&#8217; Pizza! At Brothers’ we serve our pizza with a purpose. Every time you purchase one of our pizzas Brothers’ sends a meal to the hungry across the globe. We take this endeavor very seriously and offer it from the heart. But that’s not where [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://premiercompanies.com/files/2012/01/FeedTheWorldLogo.jpg"><img class="alignright size-medium wp-image-1001" style="margin: 5px;" title="Print" src="http://premiercompanies.com/files/2012/01/FeedTheWorldLogo-236x300.jpg" alt="" width="165" height="210" /></a>Premier Companies is proud to provide <a href="http://learnmore.holdplus.com" target="_blank">HOLD PLUS</a> service to Brothers&#8217; Pizza!</p>
<p>At <a href="http://www.brotherspizzacompany.com/" target="_blank">Brothers’</a> we serve our pizza with a purpose. Every time you purchase<span id="more-980"></span> one of our pizzas Brothers’ sends a meal to the hungry across the globe. We take this endeavor very seriously and offer it from the heart. But that’s not where our mission stops – we are also dedicated to serving high quality, premium products. Our pizza, pasta, salads, and classic sandwiches are made with the very best ingredients possible. It’s always been our pleasure to serve our friends and neighbors, but now you know our true mission: <em>Feed the World</em>.</p>
<p><a href="http://www.brotherspizzacompany.com/" target="_blank">Brothers&#8217; Pizza Co.</a> proudly serves a New York style hand tossed pizza with our own homemade sauce and dough and the freshest ingredients.</p>
]]></content:encoded>
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		<title>Happy New Year From Premier Companies</title>
		<link>http://premiercompanies.com/2011/12/31/happy-new-year-from-premier-companies/</link>
		<comments>http://premiercompanies.com/2011/12/31/happy-new-year-from-premier-companies/#comments</comments>
		<pubDate>Sat, 31 Dec 2011 22:31:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Our Customers]]></category>
		<category><![CDATA[Our Staff]]></category>

		<guid isPermaLink="false">http://premiercompanies.socialmediamark.com/?p=989</guid>
		<description><![CDATA[Happy New Year! We at Premier Companies would like to offer you our sincere thanks for allowing us to serve you. We are grateful for your trust and support, and we value the opportunity to help your business grow now and in the years to come. From all of us at Premier Companies, we wish [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-family: tahoma; font-size: x-small;"><span style="font-family: Arial; font-size: small;"><img class="alignright size-medium wp-image-990" style="margin: 5px;" title="large_happynewyear2" src="http://premiercompanies.com/files/2011/12/large_happynewyear2-300x224.jpg" alt="" width="240" height="179" />Happy New Year! We at Premier Companies would like to offer you our sincere thanks for allowing us to serve you. We are grateful for your trust and support, and we value the opportunity to help your business grow now and in the years to come. From all of us at Premier Companies, we wish you and your families a warm and blessed 2012!</span><br />
</span></p>
]]></content:encoded>
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		<title>Happy Holidays from Us!</title>
		<link>http://premiercompanies.com/2011/12/19/happy-holidays-from-us/</link>
		<comments>http://premiercompanies.com/2011/12/19/happy-holidays-from-us/#comments</comments>
		<pubDate>Mon, 19 Dec 2011 07:50:19 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Our Customers]]></category>
		<category><![CDATA[Our Staff]]></category>

		<guid isPermaLink="false">http://premiercompanies.socialmediamark.com/?p=972</guid>
		<description><![CDATA[Season&#8217;s greetings, and thanks for stopping by!  We at Premier Companies would like to offer you our sincere thanks for allowing us to serve you.  We are grateful for your trust and support, and we value the opportunity to help your business grow.  From all of us at Premier Companies, we wish you and your [...]]]></description>
			<content:encoded><![CDATA[<div dir="ltr">
<p><img class="alignright size-full wp-image-995" style="margin: 5px;" title="happy-holidays" src="http://premiercompanies.com/files/2011/12/happy-holidays.jpg" alt="" width="272" height="137" />Season&#8217;s greetings, and thanks for stopping by!  We at Premier Companies would like to offer you our sincere thanks for allowing us to serve you.  We are grateful for your trust and support, and we value the opportunity to help your business grow.  From all of us at Premier Companies, we wish you and your families a warm and blessed holiday season!</p>
</div>
]]></content:encoded>
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		<title>5 Tips To Help Your Script Stand Out: Part 2</title>
		<link>http://premiercompanies.com/2011/12/12/5-tips-to-help-your-script-stand-out-part-2/</link>
		<comments>http://premiercompanies.com/2011/12/12/5-tips-to-help-your-script-stand-out-part-2/#comments</comments>
		<pubDate>Mon, 12 Dec 2011 07:08:40 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[creative voice mail]]></category>
		<category><![CDATA[in-store messages]]></category>
		<category><![CDATA[on hold marketing]]></category>

		<guid isPermaLink="false">http://premiercompanies.socialmediamark.com/?p=960</guid>
		<description><![CDATA[HOLD PLUS message on hold is a unique marketing tool.  Be sure to capitalize on this tool by having a compelling script.  Here are a few tips to help form the right message. Consider the amount of time your average caller spends on hold. If it’s 15 seconds, don’t write 60-second paragraphs. Even if you have long [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://learnmore.holdplus.com">HOLD PLUS</a> message on hold is a unique marketing tool.  Be sure to capitalize on this tool by having a compelling script.  Here are a few tips to help form the right message.<span id="more-960"></span></p>
<ol>
<li><strong>Consider the amount of time your average caller spends on hold.</strong> If it’s 15 seconds, don’t write 60-second paragraphs. Even if you have long hold times, keep your statements short. The shorter the message, the easier it&#8217;ll be for your callers to understand and retain.</li>
<li><strong>HOLD PLUS messaging is an endless loop of statements and music.</strong> Callers can be placed on hold at any point in that audio loop. There is no perceived beginning, middle or end, so you can never be guaranteed that callers will always hear the “first&#8221; message. If there is content that you want most callers to hear, write several versions of the message and spread them evenly throughout your script.</li>
<li><strong>Avoid negatives.</strong> Don&#8217;t use phrases such as “Thank you for holding” or “Thank you for waiting.” The words “holding” and “waiting” only reinforce the negative aspect of being on hold. Instead, use positive phrases, such as “We’re glad you’ve called today” or “We appreciate your call.”</li>
<li><strong>Don’t apologize for placing callers on hold.</strong> A phrase such as “We’re sorry to make you hold” not only reinforces a negative, but creates the sense that your company has made a mistake. When you use your HOLD PLUS message to create a helpful, informative and valuable experience for your callers on hold, you will have no reason to apologize.</li>
<li><strong>Update your content regularly.</strong> This is a big one. Your HOLD PLUS messaging will lose its marketing value if frequent callers hear the same messages and music over and over again. Even if you always write about the same products or services, describe their benefits in different ways or from different angles. You’ll keep callers interested and, over time, increase the perceived value of what you sell.</li>
</ol>
]]></content:encoded>
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		<title>Think About What Your Customers Are Hearing</title>
		<link>http://premiercompanies.com/2011/12/05/think-about-what-your-customers-are-hearing/</link>
		<comments>http://premiercompanies.com/2011/12/05/think-about-what-your-customers-are-hearing/#comments</comments>
		<pubDate>Mon, 05 Dec 2011 07:25:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[on hold marketing]]></category>

		<guid isPermaLink="false">http://premiercompanies.socialmediamark.com/?p=961</guid>
		<description><![CDATA[Nothing? Why give a valued prospect or client the silent treatment? Radio? Your callers on hold are a captive audience to a lot of commercials. Are any of them yours? Music? You’re in business to make money. Shouldn’t you promote your business? Professionally produced HOLD PLUS messages create a positive, professional impression of your company. [...]]]></description>
			<content:encoded><![CDATA[<p><strong><img class="alignright size-full wp-image-962" style="margin: 5px;" title="Waiting" src="http://premiercompanies.com/files/2011/10/9-6-Sharda-blog-post-2-image-Hold-On.jpg" alt="" width="234" height="122" />Nothing?</strong></p>
<p>Why give a valued prospect or client the silent treatment?<span id="more-961"></span></p>
<p><strong>Radio?</strong></p>
<p>Your callers on hold are a captive audience to a lot of commercials. Are any of them yours?</p>
<p><strong>Music?</strong></p>
<p>You’re in business to make money. Shouldn’t you promote your business?</p>
<p>Professionally produced <a href="http://learnmore.holdplus.com" target="_blank">HOLD PLUS</a> messages create a positive, professional impression of your company. Studies show that what your customers hear while on hold has a dramatic effect on how they perceive your business.</p>
<p>What are your customers hearing on hold?</p>
]]></content:encoded>
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